Social Media Marketing

Transform your brand presence, grow engagement, and convert followers into customers with data-led social media marketing.
We plan, create and run social campaigns that build brand awareness, drive website traffic and deliver measurable business results.

Want faster results? – Contact Us to discuss a tailored approach.

Why Social Media Matters for Your Business

  • Build brand awareness with targeted, repeatable reach.
  • Drive leads & conversions by aligning creative with business goals.
  • Create trust & loyalty through consistent community engagement.
  • Gain realtime insights on customers and competitors using social listening.
  • Amplify campaigns using paid ads and influencer partnerships.

Our Social Media Services

We offer end-to-end social media support — choose only the services you need or request a full managed plan.

Strategy & Planning

  • Social audit (accounts, content, competitors, paid performance)
  • Audience research & persona mapping
  • Platform strategy (Instagram / Facebook / LinkedIn / X / YouTube / Pinterest / Shorts)
  • 3/6/12 month roadmap with KPIs and campaign calendar

Content Creation

  • Captions, hooks, CTAs written for conversion
  • Static graphics, carousels, and branded templates
  • Short-form video & Reels/TikTok creative (scripting, editing)
  • Monthly content calendar & approval workflow

Community Management

  • Comment & message moderation (brand voice guidelines)
  • Proactive engagement and reputation management
  • Crisis response templates & escalation process

Paid Social Advertising

  • Campaign setup (awareness → consideration → conversion funnels)
  • Creative testing (A/B headlines, images, CTA)
  • Audience targeting, retargeting & lookalike audiences
  • Budget planning and weekly optimization

Influencer & Creator Campaigns

  • Creator shortlisting and outreach
  • Contract & brief management
  • Performance & content clearance

Analytics & Reporting

  • Weekly performance highlights & monthly deep-dive reports
  • KPI dashboards (impressions, reach, CTR, CPC, conversions, ROAS)
  • Actionable optimizations based on data

Our Process (how we work)

Typical Deliverables

Note: Deliverables are customizable — we’ll create a scope based on your goals and budget.

Industries We Serve

We have experience across B2B and B2C verticals, including:
Retail & eCommerce, SaaS & Technology, Healthcare, Finance, Travel & Hospitality, Food & F&B, Education, Real Estate, Professional Services.

KPIs We Track

  • Reach & Impressions
  • Follower Growth Rate
  • Engagement Rate (likes, comments, shares)
  • Click-through Rate (CTR)
  • Cost per Click (CPC) / Cost per Lead (CPL)
  • Conversion Rate, Leads & Revenue (when tracked)

Engagement Models

  • Monthly Retainer — Best for ongoing brand growth and steady optimization.
  • Project Basis — Campaign-specific or short-term product launches.
  • Ad-Hoc / Hourly — For consultancy or one-off needs.
  • Performance-led — Part-retainer + part-performance fee (by agreement).

All pricing is custom and provided after discovery. To request a proposal, Please


Case Study (Punjab Kesari Group)

Client: Punjab Kesari Group
Goal: Increase online epaper sales during festival season
Approach: 4-week paid + organic Reels push + influencer seeding
Result: 3.8× ROAS and 42% increase in Punjab Kesari website conversions in 6 weeks

Frequently Asked Questions (FAQ)

Q: Which social networks should my business use?
A: We choose platforms based on your audience and goals: LinkedIn for B2B, Instagram & Facebook for B2C, YouTube for long-form video and discovery, and X for quick updates & PR.

Q: How soon will I see results?
A: Awareness and engagement usually improve in 4–8 weeks. Paid campaigns can deliver leads almost immediately once optimized.

Q: Do you provide content approvals?
A: Yes — we run a content calendar and approval workflow so you sign off before anything publishes.

Q: What do you need from us to get started?
A: Access to your social accounts, brand assets (logo, fonts), existing performance data and a 30–60 minute discovery call.

Q: Can you run ads in local markets only?
A: Yes. We target by geography, language and audience segments.

Let’s talk. — No obligation discovery call & tailored proposal.